With the Virtual Publicist Campaign manager, you can plan, execute and track your music launch from A-Z without the need of multiple tools or an agency specialists. Manage your music campaign with the help of the Virtual Publicist digital tool kits.
Virtual Publicist is a full scope AI assistant for musicians. It combines intuitive & suggestive targeting, with messaging automation, analytics and the most accurate music media directory available online. As a tool specifically built for artists Virtual Publicist helps you discover and engage outlets, influencers, and other essential contacts to help accelerate your career.
With an AI that tracks your insights, and curates the ideal outlets for you to reach, Virtual Publicist limits friction during media campaigns and maximizes results.
From the first day of your professional career, you now have the ability to trace, track, and adapt your strategy to get the best coverage for your release. Whether you’re trying to get into the local media or looking for big interviews, you’re a few searches away from finding the perfect combination to get your music out there.
Virtual Publicist has an integrated system that connects your smart lists, calendar, and socials to optimize the way you plan your career moves. Available as of 2023, the Campaign Manager will offer an advanced CRM interface, giving you a whole new level of control.
When you first arrive on your dashboard, Virtual Publicist will have suggested 2 sections of contacts to reach out to first.
To access the database, click on “Search”, found on the left hand side of your dashboard. This is where you can browse through endless contacts from every corner of the music industry.
When you start reaching out to your contacts via lists or individually, the most important thing to keep in mind is to track and monitor your outreach progress.
Step 1: Make a Smart List for each segment of your campaign.
Step 2: Personalize each list.
Step 3: Prepare an email.
Let’s say you are launching your new album titled “To the Moon.” You’re going to want to get different types of media to follow through with your project.
These greatly increase the performance of your music videos and release by creating a network of content creators and audiences to participate in your release.
Connecting with media outlets for story placement, interviews & publications will create a narrative around your art and strengthen your public image.
Radio is still one of the most important forms of audience creation. This type of campaign will get your song airplay and live interviews.
As a member of our custom subscription plan, you can receive curated list of physical advertisers from different cities.
With a full catalog of tour managers, booking agents, and talent buyers at your disposal, Virtual Publicist makes organizing your live performances simple and fast.
TikTok videos are an essential part of today’s musicians digital tool kit. When releasing a new song, TikTok gives you access to 100d’s of millions of viewers, that use the platform as their primary form of music discovery.
Sync and licensing is an artist’s most important career milestone. Having your song used in a film, television series, game or ad campaign, allows you to collect long term revenues and scale your reputation.
As an artist, reaching out to labels can be for collaborating with their roster, getting feature on one of their productions, for using one of their copyrighted material and of course, getting signed.
Virtual Publicist gives you a comprehensive list of Spotify laylist curators to reach out too.
Blogs are a great way to spread your music. If you are a rising artist, you can try on-air radio stations, but it is a much more complex funnel to get through. Start with online radio and college radio stations to scale higher up the media chain.
When selecting your contacts, make sure to take tour time and pick based on reach, accessibility and style. Focus on how that contact will interact with your audience. Keep in mind that personalizing your message to them will increase your chances of connecting. Consider emphasizing that special angle to create a strong bond between you and that individual.
For more pro tips, check out our blogs on how to build your brand as an artist and the use of media outlets.