Music promotion for independent artistsPromoteyour music.
Get full access to the music industry. Paste your Spotify, SoundCloud, YouTube or Suno link and get matched with the playlist curators, music blogs, radio hosts and journalists who cover your sound — then pitch them directly.
Pick your genre and every Collection and contact below re-ranks to the people who actually cover your sound.
Find your next opportunity
Explore press, playlists, radio and funding. Open a Collection to find your next move.
Discover who to pitch
Meet journalists, radio hosts and curators. Explore their profiles to find the right fit.
Danielle Directo-Meston Directo-Meston
E-Commerce Writer, Editor in Chief, Publisher and Founder · The Hollywood Reporter, Uncover LA
Los Angeles, United States
Rick Weinberg Weinberg
Founder/ Publisher and Editor-in-Chief, Editor-in-Chief, Founder and Publisher · California Business Journal
Huntington Beach, United States
Featured Collections
Curated by the Virtual Publicist from verified industry records.
How it works
- 1
Connect your music
Paste a Spotify, SoundCloud or YouTube link. VP reads your genres, releases and reach.
- 2
See who fits
Media, radio, playlists, labels and Collections ranked by real overlap.
- 3
Reach out
Guided pitches with the context each contact actually cares about.
Find your fit. Choose your level of support.
Preview how Virtual Publicist works, then choose a paid plan for ongoing outreach.
Free Preview
$0
Preview your matches.
For artists checking their fit before choosing a plan
What this unlocks
See who fits your music, preview Collections and send 5 messages total — pitches or replies.
Unlimited daily lookups
Preview access doesn't expire
Grow
Most artists start here$99/month
Turn your matches into focused outreach.
For artists pitching through an active release
What this unlocks
150 messages a month, one person at a time, with pitches VP helps you write. Save contacts and reply freely.
Unlimited daily lookups
Advanced filters and sorting
Billed monthly. Cancel any time.
Pro
$249/month
Reach more people in each move.
For artists and teams pitching every week
What this unlocks
250 messages a month, up to 10 people from a Collection at once, pitches personalized to each person, premium contacts and email-open signals.
Unlimited daily lookups
Advanced filters and sorting
Billed monthly. Cancel any time.
Music promotion guides
- How to promote your music
- Where to submit music
- Spotify playlist submission
- Spotify playlist curators
- Music blogs to submit to
- Submit music to radio
- Send a demo to record labels
- Music journalists directory
- TikTok music promotion
- Music PR and publicists
- Music grants
- Hip-hop music promotion
- Music promotion by city
- Music promotion guide
Music promotion questions
How can I get my music promoted?
Pitch the people whose recent work already covers your sound: Spotify editorial through Spotify for Artists, independent playlist curators, genre blogs, radio presenters and journalists. Virtual Publicist matches your music to them and lets you pitch each one directly.
What is the best music promotion for independent artists?
The best music promotion is targeted: ten to thirty well-matched curators, blogs and radio shows per release beat hundreds of mismatched contacts. Avoid any service that guarantees playlist placements or streams for money.
How much does music promotion cost?
Direct pitching is free. Curator platforms charge per submission, and agency campaigns can cost thousands. Virtual Publicist has a free plan with five messages; Grow is $99/month for 150 pitches and Pro is $249/month.
How do I submit music to Spotify playlists?
Pitch one unreleased song to Spotify's editors in Spotify for Artists at least seven days before release, then pitch independent curators whose recent adds match your sound with a short, personal message and one link.
Is Virtual Publicist free?
Yes, you can start free: see the people who match your music and send five messages. Paid plans add more pitches each month and the ability to reach several people at once.
How is Virtual Publicist different from a music PR agency?
A PR agency pitches on your behalf for a campaign fee. Virtual Publicist gives you the matched contacts, the reasons they fit and the tools to pitch them yourself on a monthly plan, and keeps the relationships with you.
Virtual Publicist
Find the right people for your next release.
See who fits your music, then keep your profile, matches and Collections in one place.