Will Chen
Business Development Representative·Universal Production Music / Universal Music Publishing Group
Santa Monica / Los Angeles, CA, United States, North America
- Accepts pitches
Covers: Commercial Sync · Brand Partnerships · Production MusicRecently activeReviewed Sep 2026
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Why it matters
Why reach out to Will?
Will Chen works as a business development representative at Universal Production Music / Universal Music Publishing Group and is publicly associated with commercial sync, brand partnerships and production music, working into Santa Monica / Los Angeles, Ca. Artists and publicists reach out when a release genuinely lands in that lane.
Market
Santa Monica / Los Angeles, Ca · United States
Pitching
Accepts pitches
Playbook
How to approach Will
- Lead with
- The release story and why it fits Universal Production Music / Universal Music Publishing Group.
- Keep it
- Short. Put the hook in the first two lines.
- Send
- A music link with short, relevant context.
- Avoid
- Generic introductions and oversized attachments.
Guidance reviewed at publication level; person-specific preferences are added as they are verified.
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What does Will Chen cover?
Coverage
- Commercial Sync
- Brand Partnerships
- Production Music
- Brand Audio
Market
- Santa Monica / Los Angeles, Ca
- United States
- North America
Signals
- Accepts pitches
- Professional contact available
- Recently active
Discovery
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Contact
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About
Who is Will Chen?
Will Chen is a Santa Monica / Los Angeles, CA-based business development representative associated with Universal Production Music / Universal Music Publishing Group. Their published work centres on Commercial Sync, Brand Partnerships and Production Music. The audience sits primarily in Santa Monica / Los Angeles, Ca and United States. Will Chen works as a business development representative with Universal Production Music / Universal Music Publishing Group, based in Santa Monica / Los Angeles, CA. Business-development contact on the official UPM US team page. Opens catalog/partnership conversations for UPM production music used in ads, branded content and entertainment; LinkedIn lists BD at UMPG. The topics that recur across their output are Commercial Sync, Brand Partnerships, Production Music, Brand Audio and Upm, which is what makes them relevant to artists working in those areas. Reach concentrates on Santa Monica / Los Angeles, Ca, United States and North America, which matters when timing a release or a tour announcement. Role: Business Development Representative. Works at: Universal Production Music / Universal Music Publishing Group. Based in: Santa Monica / Los Angeles, CA, United States, North America. Campaign types: Brand Partnership, Sync. Lead with the story, not a generic introduction.Keep the email short and say in the first two lines why the subject fits Will's coverage and the Santa Monica / Los Angeles, Ca market. Attach nothing on the first email — link the music and one page of context. Everything on this page comes from public professional sources and is re-checked when the record changes; no private details are published.
- Role
- Business Development Representative
- Works at
- Universal Production Music / Universal Music Publishing Group
- Based in
- Santa Monica / Los Angeles, CA, United States, North America
- Campaign types
- Brand Partnership, Sync
- Territories
- United States, North America
Featured in
Collections that include Will Chen
Questions
About Will Chen
Will Chen works as business development representative and covers Commercial Sync, Brand Partnerships, Production Music and Brand Audio. Pitches that sit clearly inside that coverage are the ones worth sending.
Will Chen is based in Santa Monica / Los Angeles, CA, United States, North America. Location matters for timing, local angles and which releases are realistically relevant.
A professional contact route for Will is stored in Virtual Publicist and available to members. Contact details are never published openly on this page.
Lead with the story, not a generic introduction.Keep the email short and say in the first two lines why the subject fits Will's coverage and the Santa Monica / Los Angeles, Ca market. Attach nothing on the first email — link the music and one page of context.
Virtual Publicist lists 12 profiles with overlapping coverage, location or outlet type. See the similar profiles section on this page.
Profile information
Publicly sourced · AI enriched · Manually reviewed · Reviewed September 2026
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- Claim this profile →For Will Chen, their team, or an authorized representative. Corrections and removals are handled by a person — free, with no account required.
This page is published for people who already know the name, but it is not listed in search yet: it still needs at least two real related entities and no private data in the public projection.