Virtual Publicist

Mat Whitehead

Digital Entertainment Editor·Network TEN 10 News First

Sydney, Australia, Oceania

Covers: Australia · Entertainment · SydneyRecently activeReviewed Aug 2026

Mat Whitehead, Sydney-based digital entertainment editor associated with Network TEN 10 News First

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Why it matters

Why reach out to Mat?

Mat Whitehead works as a digital entertainment editor at Network TEN 10 News First and is publicly associated with australia, entertainment and sydney, working into Oceania. Artists and publicists reach out when a release genuinely lands in that lane.

Formats

Digital · Network Ten 10 News First

Market

Oceania · Sydney

Playbook

How to approach Mat

Lead with
The release story and why it fits Network TEN 10 News First.
Keep it
Short. Put the hook in the first two lines.
Send
A music link with short, relevant context.
Avoid
Generic introductions and oversized attachments.

Guidance reviewed at publication level; person-specific preferences are added as they are verified.

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Coverage

What does Mat Whitehead cover?

Coverage

  • Australia
  • Entertainment
  • Sydney
  • Trade

Market

  • Sydney
  • Australia
  • Oceania

Signals

  • Recently active

Discovery

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About

Who is Mat Whitehead?

Mat Whitehead is a Sydney-based digital entertainment editor associated with Network TEN 10 News First. Their published work centres on Australia, Entertainment and Sydney. Coverage runs through Digital and Network Ten 10 News First. The audience sits primarily in Oceania. Digital Entertainment Editor · Network TEN 10 News First. Mat Whitehead works as a digital entertainment editor with Network TEN 10 News First, based in Sydney. Mat Whitehead is digital entertainment editor at Network TEN 10 News First, based in Sydney. Virtual Publicist does not yet have enough specific music-coverage evidence to place this profile in a genre or opportunity Collection. The topics that recur across their output are Australia, Entertainment, Sydney and Trade, which is what makes them relevant to artists working in those areas. That work appears through Digital and Network Ten 10 News First, so material should be prepared in a form those formats can actually use. Reach concentrates on Oceania, which matters when timing a release or a tour announcement. Role: Digital Entertainment Editor. Works at: Network TEN 10 News First. Based in: Sydney, Australia, Oceania. Campaign types: Press Feature. Lead with the story, not a generic introduction.Keep the email short and say in the first two lines why the subject fits Mat's digital coverage and the Oceania market. Attach nothing on the first email — link the music and one page of context. Everything on this page comes from public professional sources and is re-checked when the record changes; no private details are published.

Role
Digital Entertainment Editor
Works at
Network TEN 10 News First
Based in
Sydney, Australia, Oceania
Campaign types
Press Feature
Territories
Australia, Oceania
Languages
English

Questions

About Mat Whitehead

Mat Whitehead works as digital entertainment editor and covers Australia, Entertainment, Sydney and Trade. Pitches that sit clearly inside that coverage are the ones worth sending.

Mat Whitehead is based in Sydney, Australia, Oceania. Location matters for timing, local angles and which releases are realistically relevant.

No professional contact route is published for Mat on this page. Virtual Publicist shows contact options to members when a verified route exists.

Lead with the story, not a generic introduction.Keep the email short and say in the first two lines why the subject fits Mat's digital coverage and the Oceania market. Attach nothing on the first email — link the music and one page of context.

Virtual Publicist lists 12 profiles with overlapping coverage, location or outlet type. See the similar profiles section on this page.

Profile information

AI enriched · Manually reviewed · Reviewed August 2026