Virtual Publicist

Gemma Ross

Assistant Editor·Mixmag

London, United Kingdom, Europe

  • Edm
  • Electronic
  • Accepts pitches

Covers: Edm · Electronic · ArtistsRecently activeReviewed Aug 2026

Gemma Ross, London-based assistant editor associated with Mixmag

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Why it matters

Why reach out to Gemma?

Gemma Ross works as an assistant editor at Mixmag and is publicly associated with edm, electronic and artists, working into United Kingdom. Artists and publicists reach out when a release genuinely lands in that lane.

Best for

Edm · Electronic

Formats

Press Feature

Market

United Kingdom · Europe

Pitching

Accepts pitches

Playbook

How to approach Gemma

Lead with
The release story and why it fits Mixmag.
Keep it
Short. Put the hook in the first two lines.
Send
A music link with short, relevant context.
Avoid
Generic introductions and oversized attachments.

Guidance reviewed at publication level; person-specific preferences are added as they are verified.

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Coverage

What does Gemma Ross cover?

Genres

  • Edm
  • Electronic

Coverage

  • Edm
  • Electronic
  • Artists
  • Dance

Market

  • London
  • United Kingdom
  • Europe

Signals

  • Accepts pitches
  • Professional contact available
  • Recently active

Discovery

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Contact

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About

Who is Gemma Ross?

Gemma Ross is a London-based assistant editor associated with Mixmag. Their published work centres on Edm, Electronic and Artists. Coverage runs through Press Feature. The audience sits primarily in United Kingdom and Europe. Genres in scope include Edm and Electronic. Gemma Ross works as a assistant editor with Mixmag, based in London. Gemma Ross is assistant editor at Mixmag, based in London. Virtual Publicist tracks what they cover so you can judge whether your music fits before you pitch. The topics that recur across their output are Edm, Electronic, Artists, Dance and Music, which is what makes them relevant to artists working in those areas. That work appears through Press Feature, so material should be prepared in a form those formats can actually use. On the music side, Gemma is publicly associated with Edm and Electronic. Reach concentrates on United Kingdom and Europe, which matters when timing a release or a tour announcement. Role: Assistant Editor. Works at: Mixmag. Based in: London, United Kingdom, Europe. Campaign types: Press Feature. Lead with the story, not a generic introduction.Keep the email short and say in the first two lines why the subject fits Gemma's press feature coverage and the United Kingdom market. Attach nothing on the first email — link the music and one page of context. Everything on this page comes from public professional sources and is re-checked when the record changes; no private details are published.

Role
Assistant Editor
Works at
Mixmag
Based in
London, United Kingdom, Europe
Campaign types
Press Feature
Territories
United Kingdom, Europe
Languages
English

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Questions

About Gemma Ross

Gemma Ross works as assistant editor and covers Edm, Electronic, Artists and Dance. Pitches that sit clearly inside that coverage are the ones worth sending.

Gemma Ross is based in London, United Kingdom, Europe. Location matters for timing, local angles and which releases are realistically relevant.

A professional contact route for Gemma is stored in Virtual Publicist and available to members. Contact details are never published openly on this page.

Lead with the story, not a generic introduction.Keep the email short and say in the first two lines why the subject fits Gemma's press feature coverage and the United Kingdom market. Attach nothing on the first email — link the music and one page of context.

Virtual Publicist lists 12 profiles with overlapping coverage, location or outlet type. See the similar profiles section on this page.

Profile information

Publicly sourced · AI enriched · Manually reviewed · Reviewed August 2026

This page is published for people who already know the name, but it is not listed in search yet: it still needs at least two real related entities and no private data in the public projection.