Who it's for
Virtual Publicist for independent labels
Give every release on your roster ranked press, sync and partner targets by market, drafts your team approves, and a shared record of replies.
How do independent labels use Virtual Publicist?
As campaign infrastructure — the industry map, ranked targeting per release, and the memory of every conversation your team has had, instead of knowledge that leaves with a staff member.
What the work looks like
- Step 1
Release-by-release targeting
Rank press, curators, supervisors and partners by market for each record.
- Step 2
Consistent pitching
Drafts carry context and are approved before they go.
- Step 3
Institutional memory
Relationship history stays with the label, not one person's mailbox.
What you get
- Consistent targeting on every release
- Approved messaging across the team
- Relationship history owned by the label
- Market-by-market press, sync and partner lists
What it does not do
- Not a distribution or royalty system; it handles targeting, outreach and relationships.
- Higher volume needs the higher tier's credits.
Where most start
Free
$0
Artists who want to see what VP finds before paying anything.
- Analyze your artist or your new release
- See the people who fit your sound
- Preview any Collection — first 15 names
- Anyone who writes to you lands in your VP inbox — one reply each, free
- Browse the industry map
- 3 credits per email reveal
- Pitching starts on Grow
Grow
MOST POPULAR$99/month
Artists in an active release cycle who are pitching every week.
Paid plans are activated from inside your workspace.
- Everything in Free
- Full Find Opportunities and Discover
- 150 pitches a month, one person at a time
- A pitch VP helps you write for each person
- Follow up in your own time
- 2 credits per email reveal
- Save contacts and build your own lists
- Basic Reach Out analytics
- Daily email with 5 recommendations
Pro
MOST POWERFUL$249/month
Artists and teams running serious campaigns every week.
Paid plans are activated from inside your workspace.
- Everything in Grow
- 250 pitches a month
- Pitch up to 10 people at once — each one written for them
- 1 credit per email reveal
- Premium industry people and collections
- Fully personalized AI pitches
- Send later, and VP chases the follow-ups
- Ask VP
- Advanced analytics with open signals
- Daily 5 recommendations + 3 Collections every Monday